Bassetti: when color plays the starring role

Leggi in Italiano



It is said sheets, you think Bassetti. Italians recall this brand as a synonym of bedding and table linen: sheets, duvet covers, tablecloths, tea towels … Imaginative designs that dress and color the house. I remember the collection sheets and duvet covers depicting evocative and tender pictures of animals and pristine landscapes. How many children had been asleep in the arms of the White Bear, cheek to cheek with the kitten, or the Labrador puppies?

What then is the latest of the spring-summer 2015?

On the occasion of the HOMI 2015, Bassetti presents the new collection by Pantone Universe in a white space, absolutely sober. A minimal frame for a colorful collection.

In effect, between Bassetti Home Innovation and Pantone LLC the collaboration begun in November 2013 (with the signing of an exclusive licensing agreement) continues.

Created by designer Luca Trazzi, in collaboration with the creative team Bassetti, the collection PANTONE UNIVERSE by Bassetti combines simple geometries and dynamic colors.
Products for the table and the kitchen: practical and functional solutions with an innovative and modern design.
Inside the bedroom and bathroom: the reversible duvet that is dressing in colors, in four different hues; the quilted bedspread, light and soft, declined in nine hues; Bathrobes with hood, from soft cotton, available nine hues.

For the summer season, the beach towels: pure sheared cotton sponge and dyed jacquard.

It’s an open invitation to dress up again all over the house!

Bassetti, now part of the Zucchi Group, consolidates with this agreement its vocation to internationalism and the need to open up to new markets. A complex challenge but necessary to look with confidence to the future.

About author

Gabriella Steffanini

Gabriella Steffanini

Cresciuta professionalmente nel mondo dell’editoria e della comunicazione, oggi, con il progetto Fourexcellences, ha concretizzato un sogno. Attrice per hobby, yogi nell’anima e sportiva per vocazione, è un mix di caos, silenzio, musica, generosità, amore, amicizia, favole, vecchio, moderno, tablet, pc, libri e parole, parole, parole… Cosa saremmo senza? Si occupa di marketing e di digital web. Having grown professionally in the editorial and communication world, today with Fourexcellences, she has realized a dream. Performing as an actress as a hobby, a yogi in her soul, and an athlete by vocation, it’s a mix of chaos, silence, music, generosity, love, friendship, fairy tales, old, new, tablet, pc, books and words, words, words….What would we be without them? Gabriella Stefanini works in web marketing.